The Landscape Institute has committed to support The Parks Alliance by providing communications services, through a newly announced agreement.
The Landscape Institute is a professional body and educational charity for landscape architects and works to protect, conserve and enhance the natural and built environment for the public benefit. The LI champions landscape and the landscape profession in order to inspire great places where people want to live, work and visit.
Two members of the Landscape Institute’s Policy and Communications team will manage TPA’s website, PR efforts, quarterly newsletter, mailing database and social media, with the guidance of the Establishing Board.
Paul Lincoln, Deputy Chief Executive at the Landscape Institute, has joined The Parks Alliance Establishing Board. He said he hoped that the LI’s support will help TPA to grow in profile and supporter size.
“The Parks Alliance has taken on the very important initiative of engaging the Government and local authorities on the hugely important topic of how we fund and promote public parks. Many LI members work in or support UK’s parks and have huge experience in park management,” he said.
“The Parks Alliance is a young organisation. We believe that the Landscape Institute can offer considerable support at this stage and we are delighted to do so.
“Our plans, drawn up with The Parks Alliance professional board, are to keep The Parks Alliance on the map by producing a quarterly email newsletter, by seeking opportunities for profile in the media, by building a database of TPA supporters and spreading the word on every occasion.”
Sue Ireland, Director of Green Spaces, City of London Corporation, and TPA Board member, said the new relationship brings in a wealth of knowledge and skills to The Parks Alliance.
“The Parks Alliance is a young organisation with a limited resource base that we can grow with direct support from our partners. It recognised the importance of working with partners in the sector and therefore the opportunity that the Landscape Institute approach gave us was the opportunity to make progress more rapidly than we would have been able to achieve on our own.”